Tag Archives: selling a home

HOME IMPROVEMENTS THAT MATTER MOST TO MILLENNIAL BUYERS

Millennials, who make up the largest share of homebuyers, are looking for “move-in condition” properties and therefore want to avoid the expense of significant repairs, based on the latest National Association of Realtors study. The bottom line for today’s sellers is to look through the lens of selective buyers and invest in updates that will be most appealing to them. Our list below features the top modest home improvements to get your home noticed and boost its perceived value in a competitive market.

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Enhance Curb Appeal

Make the best first impression for buyers even before they step foot in the door by investing in the exterior of the property by sprucing up curb appeal:

  • Remodeling magazine’s 2020 Cost vs. Value Report lists replacing siding, garage doors, entry doors and windows as the upgrades with the greatest return on investment.
  • Refresh landscaping by trimming bushes, weeding, eliminating dead shrubs/trees and manicuring the lawn.
  • Power wash and make any necessary repairs to siding, windows, walkways and steps.
  • Enhance the entry with a fresh coat of on-trend paint color for the front door and update or clean all outdoor light fixtures. Finish with a colorful welcome mat, fresh wreath, potted plants, and seasonal potted plants.

Refresh the Heart of The Home

The 2020 Cost vs. Value Report also lists minor kitchen remodels as a top investment for resale. Our top kitchen upgrades for an instant boost include:

  • Introduce modern lighting options with fixtures in different materials (metals, woods, rattan) and geometric shapes.
  • Swap out dated faucets and cabinet hardware for more contemporary, full-functioning styles in trending finishes such as matte black, brushed brass, or polished nickel.
  • Rather than completely replacing dark, dated and worn cabinets, simply repaint them in a bright white or soft gray hue to brighten and enlarge the space.
  • Replace or refinish damaged or dull hardwood floors to make the room shine.

Give the Bathroom a Boost

Potential buyers evaluate bathrooms both functionally and visually — the colors, the style, the layout, the amenities and the fixtures. 

  • Start by fixing leaky faucets and showerheads, worn caulking, broken toilet, chipped tile.
  • Replace outdated lighting in modern designs and finishes to instantly set the mood and add sophisticated style. Pair with matching hardware and faucets to complete the look.
  • Change out damaged and dated countertops with marble or quartz and/or paint darker colored vanities with an on-trend neutral or soft color (the robin egg blue pictured above is a perfect example).
  • Be sure the wall and/or tile color is soft and soothing to give the room a spa-like appeal.

Revive the Dining Room

Buyers want to envision where they can entertain guests so be sure to present it as spacious, inviting and elegant.

  • The best way to make the space feel larger and enhance the room’s features is by covering dark walls with neutral paint. It will also pair well with bright white crown molding and/or wainscoting, an added touch of elegance.
  • Replace traditional chandeliers with chic, contemporary fixtures to set a more sophisticated tone.
  • Spruce up your dining room table with a stylish table setting to help buyers envision their own dinners here.

Create a Master Bedroom Retreat

Make the master bedroom feel like a cozy getaway with these simple changes:

  • Remove and/or replace heavy draperies with simple, sheer white curtains or shades that allows for a little privacy while letting in natural light.
  • Install stylish ceiling and bedside table lighting.
  • Deep clean soiled carpeting to restore plushness or add a neutral, textured area rug to hardwood floors.
  • Layer fluffy, white bedding with accent pillows and soft throws in different colors and patterns.

When all the above updates are complete, don’t forget to hire a professional home stager to add inviting, modern furnishings and accents to help buyers emotionally connect every step of the way!

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STAY AHEAD OF THE COMPETITION: STAGE TO SELL DURING WINTER

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Although the cold winter months between Thanksgiving and New Years are traditionally slower for the housing market, it can actually be an ideal time for sellers to stand out among the competition. Here are the key reasons sellers shouldn’t put off listing their properties this winter.

Winter Buyers Are Ready to Purchase

“Buyers who urgently need to find a home due to a change in job, retirement or family situation are usually serious, eager and qualified,” says realtor Mela Veltri Case of Re/Max Right Choice Real Estate in Trumbull, CT. “When a home is staged, it’s even more attractive and typically sells much quicker and for top dollar!” And those who were on the fence during the summer, will usually make an offer in the winter to avoid an increase in mortgage rates in the new year.

Less Inventory Equals More Attention

In general, lower housing inventory in the winter months means less competition for sellers to stand out and attract prospective buyers than when the market is saturated in the spring.  Not only will there be an increased likelihood for more showings, also a greater chance of receiving a top dollar offer for your property.

Online Home Searching Has No Seasons

No matter what the temperature is outside, today’s younger buyers typically don’t connect with a real estate agent until after they narrow down their search online. According to a recent NARS report on the digital age, nearly all buyers (93%) used the internet during their home search in 2018. So even though the weather may be changing, serious home buyers won’t stop shopping since they are always on the lookout—checking the latest listings on their mobile devices in their spare time.

Spring Is Just Around the Corner

Even if you don’t find a buyer during the winter months, spring is just a few months away and you will then be ahead of the game in terms of being prepared for when the early spring market kicks off just after the Superbowl. The key is to keep the house staged and decluttered so it looks fresh and show-ready for the flood of buyers who will soon be actively searching.

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EYE-CATCHING ACCENTS THAT BUYERS & GUESTS WILL REMEMBER

With the busy spring real estate market in full swing, it’s more important than ever for potential buyers to remember a property from the moment they step through the front door. That means thinking beyond furnishings and décor and presenting a lifestyle that they can envision with memorable, engaging accents.

Pops of Bold Hues

For the gorgeous living room shown above, our design team chose versatile navy-blue as the primary accent color which really pops and makes a statement against the soft, neutral backdrop. Since this room is one of the first that guests will notice upon entering the property, the use of an eye-catching color creates a focal point to draw potential buyers into the space. The cozy velvet side chair, accent pillows, artwork and pottery work together to create a sophisticated, unforgettable space.

Engaging Vignettes

Once the furnishings and decor are chosen, inviting vignettes arranged in trays and baskets help immediately draw buyers into the space and emotionally connect. In the photos above, we chose a collection of coordinating accents with texture and personality such as plants, flowers, colorful bottles, napkins and wine glasses to both convey a lifestyle and enhance the home’s unique style.

Artwork

Using hanging art is a great way to add a subtle touch of warmth to help present a home in the most appealing light. We find that using simple imagery with soothing hues or text with a short message works best to add to the room’s style while not detracting from its best features.  The canvas “Home Sweet Home” wall art and abstract art for fireplace shown above were the perfect finishing touches in the farmhouse style kitchen we recently staged with soft creams, wired baskets and pine furnishings.

Inviting Textures

Layering and mixing textures creates depth and visual interest in any space. In the rooms shown above we started with beautiful area rugs that contrast well with the dark hardwood flooring and added a mx of textured accents such as a faux fur throw, pillows in different fabrics, wood, gold and silver metallics, wire, glass and ceramics. The final result is an engaging space that will instantly get noticed by buyers.

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STAGE TO IMPRESS EARLY SPRING BUYERS

With the Early Spring Selling Season officially here,  it’s time to get your property ready to stand out on the market and make the best first impression for prospective buyers. Below are some of our tips for showcasing a big or small home’s best features to boost perceived value and engage buyers from the moment they step through the door. 

A Neutral Foundation
For the spacious, contemporary colonial above, we neutralized the dining room and front entry walls with some of our top warm taupe/grey picks from Sherwin Williams — Worldly Gray and Accessible Beige. Having a neutral foundation with both wall color and furniture makes a statement and allows a room’s architectural features (i.e. hardwood floors, molding, windows and tray ceilings) to really pop and get noticed. 

Furniture Selection and Placement
Whether staging a large or small space, the right furniture placement can make all the difference. For a large living room with big windows and high ceilings (as shown above), the key is to balance with warm, comfortable seating areas paired with accents that fill the space, highlight the features and engage buyers.F

For a smaller living room like the one pictured above, our team strategically chose a neutral love seat and chairs instead of a sofa to both increase perceived room size and create a warm and inviting space. In addition, arranging the furniture around the beautiful fireplace creates a focal point for buyers. 

Inviting Accents and Vignettes
The final touches are what really make a room inviting and memorable. Get creative with pops of colorful and coordinating modern accents arranged as vignettes for an office desk or console. Or use trays/baskets for a dining table centerpiece to help buyers emotionally connect as soon as they walk into a room. 

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JUMPSTART YOUR HOME PREP THIS WINTER FOR A SUCCESSFUL SPRING SALE

With a little advance planning and prep during the winter season, you can reduce home selling stress in the spring. Here’s our go-to list of what sellers should be doing now to ensure for a successful sale next spring.

1. Assess Your Home’s Condition – Inside & Out
Take a step back and look at your property through the lens of your buyer to determine what needs the most attention for move-in ready appeal.

2. First Impressions Go A Long Way
Tackle exterior repairs and maintain seasonal landscaping – such as cleaning gutters, raking lawn, trimming shrubs and shoveling driveways/walkways.


3. Remove Distractions & Get Organized

Remove the clutter – personal items, collectibles and excessive furniture that distract from the room’s key features. 


4. Make it Fresh & Bright
Update anything that feels dark and dated with a neutral palette such as walls, cabinets, trim, window treatments and carpeting.

5. Create the “Wow Factor”
After all the repairs and updates are complete, consider hiring a professional stager who can add the final aesthetic touches that will engage prospective  buyers both online and in person.

Click link below for our full article featured in Coldwell Banker’s Blue Matter Blog:
How To Prepare Your Home This Winter For a Successful Spring Sale

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