With the busy spring real estate market in full swing, it’s more important than ever for potential buyers to remember a property from the moment they step through the front door. That means thinking beyond furnishings and décor and presenting a lifestyle that they can envision with memorable, engaging accents.
Pops of Bold Hues
For the gorgeous living room shown above, our design team chose versatile navy-blue as the primary accent color which really pops and makes a statement against the soft, neutral backdrop. Since this room is one of the first that guests will notice upon entering the property, the use of an eye-catching color creates a focal point to draw potential buyers into the space. The cozy velvet side chair, accent pillows, artwork and pottery work together to create a sophisticated, unforgettable space.
Once the furnishings and decor are chosen, inviting vignettes arranged in trays and baskets help immediately draw buyers into the space and emotionally connect. In the photos above, we chose a collection of coordinating accents with texture and personality such as plants, flowers, colorful bottles, napkins and wine glasses to both convey a lifestyle and enhance the home’s unique style.
Using hanging art is a great way to add a subtle touch of warmth to help present a home in the most appealing light. We find that using simple imagery with soothing hues or text with a short message works best to add to the room’s style while not detracting from its best features. The canvas “Home Sweet Home” wall art and abstract art for fireplace shown above were the perfect finishing touches in the farmhouse style kitchen we recently staged with soft creams, wired baskets and pine furnishings.
Layering and mixing textures creates depth and visual interest in any space. In the rooms shown above we started with beautiful area rugs that contrast well with the dark hardwood flooring and added a mx of textured accents such as a faux fur throw, pillows in different fabrics, wood, gold and silver metallics, wire, glass and ceramics. The final result is an engaging space that will instantly get noticed by buyers.
With the Early Spring Selling Season officially here, it’s time to get your property ready to stand out on the market and make the best first impression for prospective buyers. Below are some of our tips for showcasing a big or small home’s best features to boost perceived value and engage buyers from the moment they step through the door.
A Neutral Foundation For the spacious, contemporary colonial above, we neutralized the dining room and front entry walls with some of our top warm taupe/grey picks from Sherwin Williams — Worldly Gray and Accessible Beige. Having a neutral foundation with both wall color and furniture makes a statement and allows a room’s architectural features (i.e. hardwood floors, molding, windows and tray ceilings) to really pop and get noticed.
Furniture Selection and Placement Whether staging a large or small space, the right furniture placement can make all the difference. For a large living room with big windows and high ceilings (as shown above), the key is to balance with warm, comfortable seating areas paired with accents that fill the space, highlight the features and engage buyers.F
For a smaller living room like the one pictured above, our team strategically chose a neutral love seat and chairs instead of a sofa to both increase perceived room size and create a warm and inviting space. In addition, arranging the furniture around the beautiful fireplace creates a focal point for buyers.
Inviting Accents and Vignettes The final touches are what really make a room inviting and memorable. Get creative with pops of colorful and coordinating modern accents arranged as vignettes for an office desk or console. Or use trays/baskets for a dining table centerpiece to help buyers emotionally connect as soon as they walk into a room.
With the official start of the early spring selling season at the end of January, now is the ideal time to get a head start preparing your home for sale – before the market gets saturated in April and May. Our basic tips detailed below will help you to stand out from the crowd and sell your home quickly and for top dollar.
Family Room Staged by PJ & Company Staging and Interior Decorating We instantly brightened and updated this space by decluttering, replacing furniture, rug, lamps and other accents with fresh, modern styling.
Declutter by removing anything that will distract buyers from seeing the unique features of your property.
Depersonalize by packing up personal collections, family photos, newspapers, books, magazines, etc.
Rearrange and put away excessive furniture pieces to make the room appear larger.
If it’s been a while since the walls were painted, hide imperfections and outdated colors by repainting with a fresh coat of neutral colored paint.
Remove old, soiled carpeting and replace with area rugs or hardwood flooring.
Replace or refinish damaged and dull hardwood floors.
Dining Room Staged by PJ & Company Staging and Interior Decorating To create a welcoming space for buyers, we decluttered, replaced heavy, dated window treatments and added stylish accents.
Let in as much natural light and warmth as possible by opening curtains. Remove dated window treatments, clean and showcase the windows.
Replace any light fixtures that are outdated and make sure all existing lights are working.
Clean, dust, vacuum and deodorize so that all surfaces shine (consider hiring a professional cleaning service).