Tag Archives: kitchen updates

MARKETING YOUR HOME FOR A SUCCESSFUL SALE

The saying “you can’t sell your house the way you live in it” is a great motto for sellers to live by if they want to sell quickly and for top dollar. This means stepping back and looking at your property as a product and showcasing it in the best light to target the specific needs of today’s buyers. The following are some key points to consider when marketing your home for success in a competitive market.

Family Room Staged by PJ & Company Staging and Interior Decorating
This home sold within 36 hours of being listed for sale and had previously been on the
market 
for over one year.

1. Remove Distractions

  • After decluttering and depersonalizing, find the proper balance of modern furniture and accessories that will enhance a room so that buyers can focus on it’s unique features, size and flow.
  • Stage a room with just enough décor that isn’t distracting and helps buyers get an idea of what it would be like to live there with their own furniture in the space.

Kitchen Update and Staging by PJ & Company Staging and Interior Decorating

2. Boost Perceived Value With Basic Updates

  • An expensive overhaul is overkill as it won’t necessarily yield a high return on investment.
  • Basic updates and repairs such as bright white paint for kitchen or bathroom cabinets, new hardware, modern lighting, eco-friendly faucets and neutral wall color is all that is needed to suggest a home is in move-in ready condition.

Family Room Staged by PJ & Company Staging and Interior Decorating

3. Make It Memorable

  • A vacant home in particular doesn’t leave a lasting impression on buyers who can’t visualize beyond what they see.
  • Add key pieces of modern, clean-lined furniture, rugs, lighting and window treatments to fill the void with warmth and personality and make buyers that much more emotionally connected and more likely to make an offer.
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Kitchen Updates That Will Attract Buyers

Kitchens are more important than ever when it comes to influencing buyers’ perceptions of a home as well as the perceived value. There are many ways homeowners can update key kitchen features depending on your budget. Painting, updating appliances, lighting, and cabinet hardware are just a few examples of simple fixes that are worth every penny to engage buyers.

The following photos include some of PJ & Company’s kitchen staging and renovation projects featuring some of these great ideas.

SheltonKitchen2B&AKitchen Staging: PJ & Company Staging and Interior Decorating

The Kitchen Cabinet Transformation
Our favorite fix for dated cabinets is paint. Using bright white paint to cover outdated, dark wood cabinets gives this kitchen (pictured above) a modern facelift. Other cosmetic fixes to enhance the look include replacing cabinet hardware with sleek, brushed nickel knobs and handles. Adding a few modern accessories like the small sisal rug provides a relaxed and inviting Pottery Barn look.

PJ&CoKitchensKitchen Staging: PJ & Company Staging and Interior Decorating

Remove Outdated Wallpaper
An easy way to add modern style is to say goodbye to dated wallpaper with busy patterns. Painting walls a neutral color will enhance the kitchen’s best features. Then add texture and pattern in accents such as seat cushions, rugs, window treatments and wall art.

LevadametalCollageKitchen Remodel: PJ & Company Staging and Interior Decorating

Update Fixtures and Appliances
The right lighting is a critical part of any space but is most important in the kitchen for functionality. These industrial style pendant lights are a perfect example of a simple update that adds a twist of contemporary style with sophisticated appeal.

The single lever faucet which compliments the stainless steel stove and floating hood is another example of an upgrade which completes the state of the art look of the room. There are a range of options available to choose from which will give a high-end look that will be attractive to buyers.

levadakitchencounterKitchen Remodel: PJ & Company Staging and Interior Decorating

Invest in Countertops
Repair or replace counters that are cracked, stained or dated. If replacing, consider one of our favorite materials, Quartz which is a popular alternative to granite and marble (used for island in above photo). It comes in a variety of colors and styles that provide both a custom appeal along with durability.

Update Flooring
Nothing says dated more than worn carpeting, scuffed hardwood floors, and cracked tile. If your kitchen floor is dull and has lost its lustre, first try to wax or polish surfaces, re-grout or repair tiles. Otherwise consider replacing with a variety of affordable and durable synthetic options that are widely available and mimic the look of hardwood, stone or marble flooring.